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Hotel Room Desk

Privacy Policy

Your Privacy Matters

Privacy Policy

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Our Commitment to Your Privacy

When you visit our website or share your personal information with us, you entrust us with your data. We are committed to honoring that trust by adhering to the UK Data Protection legislation, which outlines the rules for how we handle your data. This legislation applies to any organization operating within the UK, as well as those outside the UK offering goods or services to UK residents.


Understanding Our Privacy Practices
We created this Privacy Policy to give you a clear and straightforward explanation of what personal information we collect, why we collect it, and how we protect it. Our goal is to make this document as easy to understand as possible, with simple language and clear definitions of common terms related to data protection.


Our Responsibility to You
Protecting your personal information is a responsibility we take very seriously. If you have any questions or need further clarification about anything in this policy, please don't hesitate to reach out to us. We're here to help!

Hotel Reception


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What does it all mean?

To make it easier for you to understand the terminology in this policy, we’ve listed some common definitions from the General Data Protection Regulations (GDPR) below:


Data Controller

The individual or organization that determines the purposes and methods of processing personal data.

Data Processor

An entity responsible for processing personal data on behalf of a controller. Under UK GDPR, processors have specific legal obligations.

Data Subject

Any living individual whose personal information is held by an organization.

Personal Data

Information related to an identified or identifiable individual. This includes details like name, identification number, location data, and online identifiers.

Special Categories of Personal Information

Also known as sensitive personal data, this includes information about racial or ethnic origin, political opinions, religious beliefs, trade union membership, genetic data, biometric data, health information, and data regarding a person’s sex life or sexual orientation.

Information That We Collect
The information we collect is essential for providing you with our services and improving your experience on our website. This includes your name, email addresses, and any other details you choose to share with us.

We do not collect sensitive personal data such as information on your race, religion, sex life, political opinions, trade union membership, health, genetic or biometric data, or any information about criminal convictions and offenses.


How & When Is Information Used
We may use your personal information for various purposes, including:


Marketing (with your consent) and communication via post, email, phone, and social media.

Monitoring website use (see our cookies policy).

Providing and improving our services.

Security and identity verification.

Complying with legal and regulatory obligations.

Protecting our legitimate business interests.

Whom We Share Your Data With & Why
We may share your personal information under the following circumstances:


For processing purposes: With third-party service providers who adhere to our data protection standards.

Legal obligations: With government and law enforcement agencies to comply with laws, prevent fraud, or address security issues.

Business transactions: In the event of a merger or acquisition, your data may be transferred to the new entity.
We always ensure any data transfer is secure and limited to necessary information.


What Are "Cookies" & Why Do We Use Them
A "cookie" is a small data file stored by your web browser. We use cookies to:


Personalize your visits and enhance your experience.

Recognize you more quickly on future visits.

Analyze website usage through tools like Google Analytics.

Cookies do not personally identify you but help us improve our website and services. You can disable cookies through your browser settings (learn more at All About Cookies).


Your Rights
Under GDPR, you have several rights regarding your personal data:


Right to access: Request a copy of the personal information we hold about you.

Right to restrict processing: Ask us to limit how we use your data.

Right to rectification: Request corrections to your personal information.

Right to erasure: Ask us to delete your personal data under certain circumstances.

Right to data portability: Receive your data in a format that can be transferred to another organization.

Right to object: Challenge automated decision-making that affects you.
To exercise these rights, please contact our Privacy Manager using the details provided.


Subject Access Request (SAR)
You can request a copy of your personal information and have any inaccuracies corrected. We require two forms of identification to process your request, such as a passport, driver's license, or utility bill. We aim to respond within one month.


Retention of Your Data
We retain your personal information as long as necessary to maintain our relationship with you and to fulfill legal obligations. Our Retention of Records Schedule ensures we do not keep data longer than required.


Protection of Your Personal Information
We employ technical and organizational measures to safeguard your data. While no system can be 100% secure, we strive to protect your information from unauthorized access, loss, or damage.


Questions or Complaints
For any questions or complaints about our handling of your personal data, please contact our Privacy Manager. If you're unsatisfied with our response, you can escalate your complaint to the Information Commissioner’s Office (ICO) by visiting


Changes To This Data Privacy Policy
We regularly review this policy and will update it as needed. The latest update was on 17th May 2024.


Appendix A
Third-party processors used by Elect Hotels Ltd.


Google Analytics: To monitor website use. More information at

Microsoft Bing: To analyze website performance. More information at

Twipla: For website performance insights. More information at

If you need to contact us about this policy or any data protection-related queries, please reach out to our Privacy Manager via email at Elect Hotels Ltd. acts as the Data Controller for the personal information we process unless stated otherwise. We strive to meet the highest standards when handling your personal information and take any complaints seriously.

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